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Apr252014

Video Series Coming Soon: Learn with Novofex

Video Series Coming Soon We have decided to put together a new Youtube series for the public.  We want to provide everyone with straight forward answers to a lot of the terminology, misinformation, and seemingly over complicated concepts that are out there. With thousands of people and companies yelling in your ear about Web, Social Media,…

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April 25, 2014Leave a commentBusiness, MarketingBy Novofex
Apr162014

Facebook building drones and lasers

Facebook Drones and Lasers Facebook released Thursday that it’s working to troubleshoot the technical and financial hurdles to bringing the Internet to the rest of the world with a team that it’s calling Facebook Connectivity Lab. The lab, which is closely aligned with Facebook’s Internet.org initiative, is building “drones, satellites, and lasers to deliver the…

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April 16, 2014Leave a commentSocial MediaBy Novofex
Mar242014

The Benefits to using Social Media

There are currently over 2 billion Internet users logging onto the World Wide Web. A large majority of global Internet users regularly frequent their preferred social media networks, such as Facebook, Twitter, LinkedIn, YouTube, or Google Plus. Yet the question remains: Is your small business positioned to benefit from the online and social exposure readily…

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March 24, 2014Leave a commentMarketingBy Novofex
Mar182014

Click-To-Call Ads Could Soon Enhance Direct Response Offering on Twitter

Since the Twitter’s IPO last fall there has been no lack of innovation with ad promotions. From retargeting to customized viewers to promoted accounts in search, Twitter has been active. According to Digiday, a new test will focus on bolstering the Direct Response abilities that the network can offer. Twitter-Large The brand new ad type…

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March 18, 2014Leave a commentMarketingBy Novofex
Mar62014

Best Stuff on Earth – Snapple Case Study

Snapple needed to reclaim their ‘Best Stuff on Earth’ brand essence and engage their devoted fans in the digital environment. A nice Video Case Study of what was done for the “Best Stuff on Earth” brand.

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March 6, 2014Leave a commentBusiness, Case Studies, WebsitesBy Novofex
Feb162014

Smartphones with unique designs (roundup)

For better or for worse, these unconventional handsets’ risky shapes, colors, and materials stand out among the crowd. Phone makers use every trick in the book to differentiate their phones on store shelves, from bright colors to unusual proportions, textures, and materials. Here are five smartphones that turn heads for striking shapes, aggressive style, and…

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February 16, 2014Leave a commentTechnologyBy Novofex
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