Businesses sometimes experience occasional sales slumps. Whether it’s caused by seasonal changes or unexpected economic trends, you need to find the source of the problem in order to fix it. One reason your sales might be falling: your SEO marketing efforts are outdated. Here are some quick optimization recommendations that could put a stop to…
Google is showing off redesigned apps for its AdWords advertising service that it says bring a completely reimagined experience based on user feedback. Among the changes, Google notes that you should now find it much easier to execute and optimize campaigns based on your unique marketing objective, and it has also tweaked the stats and…
A small manufacturer owner had seen his revenue double in the past year, but still was unprofitable. To the contrary, he was barely breaking even. Over the same time period, his costs had also doubled. This shouldn’t have been the case, of course. As a business grows, its costs should increase more slowly than its…
The Emoji has blown up in the marketing world in the last year and is one of the fastest growing methods of engagement when it comes to engaging millennials and consumers via mobile devices. Why? According to research conducted by Activate, Inc., mobile messaging has been the fastest growing online behavior within the social landscape…
Each year, Earth Day—April 22—marks the anniversary of the birth of the modern environmental movement in 1970. This Earth Day, celebrations will be taking place around the world to get consumers and businesses thinking about how they can be more ecologically responsible. For many years, mainstream America remained oblivious to environmental concerns, but the stage…
Google reveals Resizer, which is a new tool for website designers and developers to test how digital products respond across screen size variations. Google’s Resizer is aimed for designers and developers and the Resizer webpage works by simply inputting a URL and then by checking how the display appears on desktop screen, tablet screen and…
Having a clear perspective in the present is necessary for guidance into the future. This is especially true for businesses and for individuals with goals to advance their current position in the world of business and individualized success.These five books provide an eclectic insight into the cornerstone of business solution, philosophy, and success. For the…
7 Ways to Optimize Your Website with WordPress WordPress is a great platform if you are an up and coming entrepreneur looking to optimize your website, for a small business or even a start up. This content management service (CMS) is used by millions of business owners who live in multiple parts of the world. More than 400 million websites worldwide…
Patriots’ coach claims Microsoft tablets weren’t working during AFC Title game Is New England Patriots coach Bill Belichick blaming Microsoft tablets for his teams’ season ending loss to the Denver Broncos? During Sunday’s AFC championship game, TV announcers said that the New England Patriots’ Microsoft tablets were malfunctioning. Could this malfunction have contributed to Tom Brady’s…
Marketing Mindfulness for the New Millennials A lot of money is being spent on online shopping. Generation Y is being reason behind that. The younger people today, research almost everything online prior to officially buying it elsewhere. Many people actually prefer face to face contact after hours of research on large purchases. Sure Generation Y is completely digitalized,…