As consummate problem-solver and idea seeker, Freddy has led Novofex efforts in advancing solutions in digital branding, research, analytics and creative approaches to web development, design and online strategy. When Freddy sees a problem, he quickly sets to the work of solving it. It has always been this way, from his early years working as head of the E-commerce Department at PSI to the present day helping clients solve problems with creative and comprehensive approaches.

As an energetic leader he is a team player that believes in encouraging creativity, cheering brilliance and pushing for self development.

EDUCATION:

Saint Peter’s University

WHAT MATTERS TO FREDDY:

• Equality
• Empowering the next generation of Entrepreneurs
• Technology & Environmental Issues

FUN FACTS:

• Build first website in 1998
• Loves to travel
• Boxing fan
• Book worm